On Cloudzone x KITH – Where Downtown Meets Downforce

A Limited-Edition Fusion of Swiss Precision and NYC Swagger

The Collab That Breaks The Mold

KITH reimagines On's performance DNA through a streetwear lens in this exclusive Cloudzone iteration. Limited to 1,500 numbered pairs globally, it features premium materials and design cues from Ronnie Fieg's archives while maintaining On's championship-proven tech.

Release Date: November 18, 2023 (KITH Loyalty Members Early Access Nov 15)

Design Highlights

🗽 KITH's Signature Touches

• Butter-soft suede overlays in custom "Metropolis" color blocking

• 3M reflective piping inspired by NYC taxi cabs

• Co-branded heel badge with laser-etched serial number

🏔️ On's Performance Core

• Turbocharged CloudTec® 2.0 with 25% more rebound

• KITH-tuned Speedboard® for aggressive toe-off

• Vibram®-collab outsole with borough-inspired traction pattern

Collector's Edition Details

The Hype Is Real

"We took the Cloudzone to Orchard Street and back – this is what happens when performance meets proper NYC craftsmanship."
– Ronnie Fieg, KITH Founder

Street-Tested Performance

🏙️ "Wore these straight from brunch at Sadelle's to a 5K PB in Central Park." – @NYCrunclub
🎨 *"The details... from the subway-map insole to the hidden 'EST. 2010' under the tongue."* – @sneakerheadNY

How To Wear It

• Street Style: Pair with KITH's Mercer pants and oversized hoodie

• Performance: Match with KITH x Asics running shorts for the full collab look

[View Styling Lookbook]

Own A Piece Of History

✔️ Guaranteed authentication via KITH Verification Portal
✔️ Exclusive access to future On x KITH drops
✔️ Resale value protection (StockX price match for 60 days)

[Join Waitlist] – [Behind-The-Design Film]